NEW ARRIVALS

SOFT HOURS

THE REUSABLE EYE MASK

GET READY WITH YOUR SOFT SET

BUNDLE & SAVE

MADE FOR THE

EARLY HOURS

EYE MASK

MADE FOR THE

EARLY HOURS

EYE MASK

SOFT MOMENTS MADE HERE

SOFT ON THE PLANET

  • REUSABLE
  • SELF CARE
  • SEAL
  • STRETCH
  • SOFT HOURS
  • REUSABLE
  • SELF CARE
  • SEAL
  • STRETCH
  • SOFT HOURS
  • REUSABLE
  • SELF CARE
  • SEAL
  • STRETCH
  • SOFT HOURS

EARLY HOURS EYE MASK

Regular price $32.00 CAD
Shipping calculated at checkout.

How to use + reuse

Start with clean skin and apply your serum or eye cream.

Let it settle for about a minute, then place Soft Hours under your eyes.

Wear for 10–20 minutes while you move through your routine—getting ready, unwinding, or taking a moment in between.

Once you’re done, gently remove and continue with the rest of your skincare.

Designed to be used again and again, Soft Hours fits seamlessly into both your morning and night routine.

How to care for them

After each use, rinse with warm water and a gentle soap.

Let them air dry completely before placing them back into their case.

Keep them stored in a clean, dry place, and avoid harsh chemicals or rough surfaces to maintain their softness and shape.

With proper care, they’re made to stay with you.

Tips for your soft hours

For an extra cooling effect, place them in the fridge before use.

Use them with your favorite serum or eye cream—no need to change your routine, just enhance it.

Wear them while getting ready, journaling, or taking a quiet moment to yourself.

Consistency is key—make them part of your soft hours, not just an occasional step.

WHAT IS IT?

Early Hours is your gentle beginning.
A reusable under-eye mask designed to seal in your skincare, enhance absorption, and bring a cooling, refreshing touch to your routine.

Made with medical-grade silicone, it holds your products close—so nothing goes to waste, and everything works a little deeper.

Wear them as the light comes in, while your coffee brews, or as you ease into the day.
This isn’t just skincare—it’s your early hours.

Reusable up to 1 year

Gentle & non-irritating, made with medical-grade silicone

Seals in your skincare for deeper absorption

helps reduce the look of puffiness + under-eye fatigue

Enhances the performance of your existing products

Helps reduce product waste + environmental impact

SHOP THE LOOK

@SOFTGIRLRECIPE

Find me hidden away just me & my skincare.

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EARLY HOURS EYE MASK
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Regular price $32.00 CAD

We will just be here.

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EARLY HOURS EYE MASK
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can we just stay in bed please ...?

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EARLY HOURS EYE MASK
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wear us wet even

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EARLY HOURS EYE MASK
EARLY HOURS EYE MASK
Regular price $32.00 CAD
OUR VALUES
OUR VALUES

One set replaces hundreds of single-use patches, while sealing in your skincare to help it absorb deeper and work more effectively.

JOSIE
OUR VALUES

SAME ROUTINE JUST BETTER

designed to do more, while asking less of you
OUR VALUES

Made to be kept, not thrown away—Soft Hours can be reused daily for up to a year with proper care.

OUR FOUNDER
OUR VALUES

HOW TO CARE

after each use → rinse gently with soap + water → cleanse away any product → pat dry + let them air dry → place back in their case → ready for your next soft hours

WE SIMPLY CARE

SUSTAINIBILITY FIRST

FREQUENTLY ASKED

what is it?

A reusable under-eye mask made with medical-grade silicone that helps lock in your skincare, reduce product waste, and elevate your routine into a soft ritual.

HOW TO USE IT?

start with clean skin


apply your serum or eye cream


let it absorb for 1 minute


place Soft Hours under your eyes


leave on for 10–20 minutes


remove and continue your routine

How is it beneficial?

Soft Hours is designed to seal in your skincare—helping your products absorb deeper, work longer, and reduce under-eye puffiness with a cooling, calming touch.

Made from medical-grade silicone and fully reusable, it replaces single-use patches—reducing waste while extending the life of the products you already love.

Because your routine should feel good in every way.

WHAT IS IT MADE OF?

Made from medical-grade silicone designed to be safe, non-porous, and long-lasting.

Creates a gentle seal over the skin to lock in moisture and active ingredients.

what is it?

A reusable under-eye mask made with medical-grade silicone that helps lock in your skincare, reduce product waste, and elevate your routine into a soft ritual.

HOW TO USE IT?

start with clean skin


apply your serum or eye cream


let it absorb for 1 minute


place Soft Hours under your eyes


leave on for 10–20 minutes


remove and continue your routine

How is it beneficial?

Soft Hours is designed to seal in your skincare—helping your products absorb deeper, work longer, and reduce under-eye puffiness with a cooling, calming touch.

Made from medical-grade silicone and fully reusable, it replaces single-use patches—reducing waste while extending the life of the products you already love.

Because your routine should feel good in every way.

WHAT IS IT MADE OF?

Made from medical-grade silicone designed to be safe, non-porous, and long-lasting.

Creates a gentle seal over the skin to lock in moisture and active ingredients.