OUR STORY

SOFT GIRL RECIPE

WANDER THE WORLD

WANDER COLLECTION

SOFT ON THE PLANET

WANDER & RESPECT

OUR STORY

I’ve loved bikinis since I was five, drawn to the confidence they gave me. As I grew, that passion became a dream: to create a brand where women feel seen and at home in their bodies.

Soft Girl Recipe is that dream—timeless, versatile pieces that move with you through beach days, nights out, and everything in between. The name is about crafting your own recipe—mixing softness, strength, and what makes you feel like you. Because the recipe is you. It's not just about looking cute; it's about feeling powerful in your skin, on your terms.

OUR FOUNDER

In 2024, I founded Soft Girl Recipe on the wild coastline of Vancouver Island.

This brand started as a feeling. I wanted to create something that felt like home—for the girls who needed a space where softness was celebrated, not hidden. A brand that reminded women they deserve to feel confident, supported, and seen—especially in their most vulnerable state.

Soft Girl Recipe was never just about bikinis. It was about creating a community. A space filled with warmth, honesty, and a quiet kind of strength. I wanted our pieces to move with you—on the beach, dancing barefoot in your kitchen, or taking up space in every phase of your life.

Rooted in intention, the name came from the idea that we each hold our own unique recipe—built from softness, confidence, chaos, joy.

Our slogan, “The recipe is you,” is a tribute to that.

Every design, every strap, every detail is about making you feel at home in your skin.

Soft Girl Recipe is for you.

It always has been.

SOFT MUSE VALUES

OUR

PLANET

OUR

MISSION

OUR PLANET | OUR RESPONSIBILITY

As a small business, as well as being a girl who grew up on the Island ,we are committed to growing with sustainability at the forefront of everything we do. From eco-friendly fabrics to our custom packaging, we’re dedicated to making choices that minimize our environmental impact. Even down to our packaging tape is 100% recyclable, ensuring that every detail aligns with our values.

We’re constantly evolving, and we’ll continue to refine our processes, offering swimwear made from sustainable materials that you can feel good about wearing. It’s all part of our commitment to the planet—and to you.

OUR VALUES

BRAND'S MISSION TO

SUSTAINABILITY